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MEDIA
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Publisher Rep Firm
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USAA + The Hero Project
USAA partnered with Newsweek to sponsor and host the panel integration at Newsweek Daily Beast’s 'The Hero Project.'
By creating this cohesive partnership between USAA and The Hero Project, Newsweek was able to elevate this campaign from more than a mere corporate sponsorship to a comprehensive advertising campaign garnering strong engagement and significant PR impressions.
USAA Case Study
Newsweek + The Hero Project
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